“Here’s a tip that’s worth repeating:
Don’t click on a link in a text message you get on your phone that says you’ve won a terrific prize or a gift card, or that asks you to click on a link. Don’t reply either. It’s probably a scam.
The Federal Trade Commission settled charges with a group of marketers that were part of a scheme that sent millions of unsolicited spam text messages promoting supposedly free merchandise like $1,000 gift cards for Wal-Mart and Best Buy.
People who clicked the links in the messages didn’t get the promised prizes. Instead, they were taken to websites that asked them to give personal information and sign up for multiple offers, often involving purchases or paid subscriptions.
What can you do about unwanted text messages?
- Delete unwanted text messages that ask you to enter a special code, or to confirm or provide personal information. Legitimate companies won’t send you a text asking for sensitive information.
- Don’t click on links in the text message. Links can take you to spoof sites that look real but will steal your personal information.
- Report spam texts to your carrier. Copy the original message and forward it to 7726 (SPAM) free of charge, if you are an AT&T, T-Mobile, Verizon, or Sprint subscriber.”
Though scams involving free gift cards and merchandise are common there are also other types of scams prevalent via text messages. Below is an example of a scam text message.
Source: https://www.consumer.ftc.gov/blog/random-text-wait-wait-dont-click